Business Value of E-Government’s Assimilation in Ginning Sector of Pakistan

Successful implementation, offering and assimilation of the E-Government system has supported starting up new business as well as business services by sinking the budget, procedures and refining the facilities and attaining stakeholder’s satisfaction (Ashaye & Irani, 2019) and their expected benefits i.e. Profitability (Hossain et al. 2011). The aim of this study is to find the effect of on businesses value of ginning firms in Pakistan. In this study, Thompson et al. (2005) model is adopted to find out the influence of e-government system assimilation by an organization/firm on business value creation in ginning sector of Pakistan context. To find out this influence to investigate the effect of Information technology (IT) capability of the firm to their E-Government transaction oriented use and search-oriented use. Theses uses have also the effect on firm revenue expansion variables (i.e. Intelligence generation (IG), New business development (NBD)) and on firm cost reduction variable (i.e. Time saving) and ultimate result of Profitability. To test the proposed model, data collected from 414 cotton ginners, which are member of Pakistan Cotton Ginners Association (PCGA) of fiscal year (2018-2019). The result confirms this path analytical model. Further, limitations and direction for future research also have been discussed in this study.